The network marketing industry has been continuously growing since the last few decades. That over six million people in the USA are involved in network marketing alone, is a testimony of the fact that this industry is thriving. Countries like China, South Korea, Singapore, Malaysia, to name a few, have gained prominent positions that used to be dominated by the USA alone. Today, the worldwide network marketing industry is approximately 167 billion USD which is estimated to explode over the next few years.
We believe that you are well aware of the above dazzling statistics and we assume that you have done your basic research about the network marketing business and maybe; you have already decided to dive-in into this lucrative business where people help each other grow to attain financial freedom. But, before you roll out your business, it is imperative to know all the relevant facts, so you go ahead with full steam without an element of doubt.
So, here are all the relevant facts that you should know before investing in the network marketing business. You can also call them tips or steps, if you may like, as the points are necessary to help you build a super successful network marketing business.
1: Catchy Business/Brand Name
Take the example of Amway. This is a short and sweet name that resonated well with the people of America, where the company is headquartered. This is the most important step for which you will need a lot of brainstorming with the branding team. Your brand name should gel well with the essence of the business. That is, your brand should reflect the values of your company or a product line. For example, if your main product line is nutrition, and you will operate in India, Nutrindia could be your business name.
2: Choose the Products Wisely
One of the facts behind the failures of network marketing companies is that they do not invest adequate time in researching for the correct mix of products. Choose the best people in business to help your research for the products based on the demography of the place. You are bound to fail if you are launching sleeveless t-shirts in the state of Himachal Pradesh in October! More importantly, never compromise on the product quality. Do not allow poor product quality to write the death warrant for you!
If your market is a price-sensitive one, just like India. Play your pricing part very cautiously. We have seen companies making no headway among the ordinary population because of exorbitant price-points. Until and unless people find the products useful at lucrative rates, it is unlikely that you will make it real big. Correct pricing, along with excellent product quality, can win people’s hearts, and that is where most companies fail. You are well-advised to create great products at very attractive price points.
4: Training & Development
Since network marketing business is all about people helping people sell the products/services, it is pertinent to have robust training and development mechanism. Since internet penetration is very high these days in most cities and towns, you can have training modules created and uploaded on the website accessible to all the members/distributors of your company. Besides this, you will need regular rewards and recognition events to recognize the contribution of your people. Financial gains plus recognition works wonder in any organization; yours is no different.
5: Great Payouts
Remember, the purpose of your entering the network marketing business is to make the right amount of money. The reason for people joining your network marketing company will be no different. You should make the payout structure lucrative enough that pulls people towards your company. Companies fall apart when they cannot attract people and are found wanting in terms of commission payouts timely.
Our Final Words
There is a thin line between success and failure. You have chosen a network marketing business venture to achieve your financial goals. Similarly, 100s and 1000s of people will join your company to market your products if you can take care of the above points. In addition to the above, you will need a robust network marketing software that’s adept in handling your today’s and all the future needs with ease. Ventaforce should be your #1 choice that’s used by millions of users worldwide and has a 24×7 online support system. With the power of excellent software on your side and impeccable planning, you can expect nothing short but success. Happy success to you!